Initially engaged on a pro bono basis to lead the complete digital launch strategy. Following the overwhelming success of the launch, this evolved into an ongoing part-time role managing the restaurant's digital marketing and brand presence.
Responsibilities● Led a pro bono digital launch project for a friend's new restaurant, building its online presence from scratch and executing a strategy that drove significant pre-opening success and secured a fully booked out launch.● Website Development & SEO: Architected and launched a new, high-performance website, implementing an advanced SEO strategy that was the primary driver for attracting over 5,000 organic visitors before the restaurant even opened.● Lead Generation Engine: The website's technical optimization and user-focused design directly enabled the capture of 850+ qualified leads through a subscription funnel in just two weeks before official opening.● Business Conversion: Integrated a seamless online reservation system into the site, which successfully converted high visitor traffic into a fully booked out opening weekend.● Community & PR Support: Leveraged the website's brand messaging to support a social media campaign that grew an audience of over 3000 followers and provided a credible platform for 10 successful press releases.● Strategic Advising: Consulted on aligning brand communication across all digital channels, ensuring a consistent and compelling story for both customers and media.

Web: https://www.otakoi.com.au/Facebook Page: https://www.facebook.com/otakoi.restaurant/

My life changed when I had to move to Australia because of the war in Ukraine. Embraced this role as a professional sabbatical to rapidly develop English proficiency and gain firsthand insight into the Australian market, culture, and service standards. It taught me what great customer service looks like from the front line.
Responsibilities● Served as a key brand ambassador, delivering exceptional guest services and enhancing the overall customer journey on every sailing● Demonstrated rapid adaptability by mastering new operational duties, complex safety protocols (RSA, OHS, HACCP), and Point of Sale systems● Honed high-level interpersonal communication skills within a new cultural context, effectively resolving passenger inquiries to ensure a safe and positive experience● Collaborated effectively as a reliable team member within a large, diverse crew in a dynamic, high-pressure environment● Championed premium brand standards through meticulous attention to the presentation and cleanliness of all public-facing areas

Web: https://www.spiritoftasmania.com.au/

Responsibilities● Development and implementation of digital marketing strategy and initiatives● Manage various social media campaigns via Facebook, Instagram● Create projects with Canva to support marketing initiatives.● Supervising and directly involved in producing marketing materials such as eDM, digital and print advertising, video and social media content, and updated website content.● Working with external and internal stakeholders● Planning and implementation of offline events of the association

LinksWeb: https://auv.org.au/Facebook Page AUV: https://www.facebook.com/AssociationUkrainians

Responsibilities● Providing support to recently arrived refugees who have settled in the local community (Ukrainian refugees)
● Assisting refugees with key post-arrival registration providers eg: Services Australia (Centrelink), Medicare, ATO

Web: https://www.cultura.org.au/

Responsibilities● Waitstaff at various community events● I communicate and help Ukrainian refugees● Take an active part in the interaction of the Ukrainian community

Responsibilities● Development and implementation of a company brand promotion strategy ● Coordination of internal communication/content marketing channels● Organization of corporate events ● Conducting customer satisfaction surveys, Service culture development● Implementing service design methodology in service management

Web: https://dtek.com/en/

Responsibilities● Development of SMM strategies● Website development: SEO development, design, eDM automation for sales funnels● Outsourced support for the implementation of marketing strategies

Web: https://goodppl.com.ua/

Responsibilities● Organization of the marketing department ● Implementation of a corporate strategy for promoting● Organization of the company's participation in national industrial exhibitions● Conducting PR events: conferences, exhibitions, training, master classes● Management of strategic and tactical activities of other departments and contractors

Web: www.maresto.com.ua

Responsibilities● Development of a marketing strategy for GTM (go-to-market)● Full space management: personnel, finances, housekeeping, sales, room occupancy etc.● Launching an advertising campaign before the launch of the space● Conducting events● Promotions and promotional campaigns to increase guests, sales and awareness

This is where I built my career foundation, progressing from a frontline operator to a manager overseeing major int,ernational accounts.
● Account Manager: Developed and implemented marketing strategies for a high-profile client portfolio including Kraft Foods, JTI, and L'Oréal. Managed a wide range of projects, from loyalty programs and BTL promotions to media campaigns and market research. ● Junior Account Manager & Hotline Operator: Began my career on the frontline as a hotline operator, gaining a fundamental understanding of customer needs and communication that has shaped my entire professional philosophy.

Web: https://www.prospects-group.eu/